Tuesday, May 24, 2011

Amway Myths About The BBB

So many IBOs continue to perpetuate myths about the Better Business Bureau (BBB) and other factors as evidence that Amway is a good opportunity. What does the BBB do? What does the BBB say about their ratings?


If a business has been accredited by the BBB, it means BBB has determined that the business meets accreditation standards which include a commitment to make a good faith effort to resolve any consumer complaints. BBB accredited businesses pay a fee for accreditation review/monitoring and for support of BBB services to the public.

BBB Code of Business Practices represents standards for business accreditation by BBB. Businesses based in the United States and Canada that meet these standards and complete all application procedures will be accredited by BBB. The Code is built on the BBB Standards for Trust, eight principles that summarize important elements of creating and maintaining trust in business.

BBB accreditation does not mean that the business’ products or services have been evaluated or endorsed by BBB, or that BBB has made a determination as to the business’ product quality or competency in performing services.

Businesses are under no obligation to seek BBB accreditation, and some businesses are not accredited because they have not sought BBB accreditation.

**As far as I know, Amway has a satisfactory rating from the BBB. What so many IBOs do not take note of is that a good rating from the BBB has nothing to do with the viability or profitability of the Amway business opportunity. IBOs should also note that they as "independent businesses" are not Amway. Why uplines continue to perpetuate this fallacy is puzzling to me.


Anonymous said...

Have you seen the story on the BBB? I think it was dateline who exposed them. People could basically buy a good rating. Wolfgang Puck couldn't even get a high rating because he wouldn't pay the fee! Its all a farce!

Anonymous said...

When I Managed a Big Box store never a week went by where a customer would threaten to report us to the Better Business Bureau because they were refused a return or we ran out of a door crasher. BBB is a farce, you pay them and *poof* instant credibility. Most people know that being part of the BBB has little influence on a consumer's decision to purchase goods from the business but price, quality, availability and customer service does.
In Amway's case I have no doubt that it is just another part of their smoke and mirrors act, just another way of trying to cover their poor reputation and most importantly attract Naive people to sell and buy their over priced product.

***Former WWDB Lemming***